Tag Pilot
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Pricing

Every price on one page.

Plugins have a free version and a yearly PRO licence. Hosting is a flat price per container, with no request meter and a 7-day free trial.

ProductPriceWhat you getAction
Tag Manager plugins
WooCommerce FREETag Pilot FREE on WordPress.org$02 ecommerce events, 3 basic GTM presets, Consent Mode v2, community supportDownload →
WooCommerce PROTag Pilot PRO$99 / year12 ecommerce events, 7 advanced GTM presets, purchase deduplication, 1 year of support and updates. 2 years: $139.Buy PRO →
PrestaShop FREEFree module on GitHub$02 ecommerce events, 3 basic GTM presets, Consent Mode v2, community supportDownload →
PrestaShop PROTag Pilot PRO$49 / year12 ecommerce events, 7 advanced GTM presets, purchase deduplication, 1 year of support and updatesBuy PRO →
ShopifyTag Pilot GTM TrackingFree / $99 a yearFree and Pro plans, installed and billed through the Shopify App StoreApp Store →
Server-side GTM hosting
BasePer container$15 / monthNo hard request limit and no overage charge, custom subdomain, GTM presets, console and request logging. 7-day free trial.Start 7-day trial →
DedicatedPer container$100 / monthCapacity isolated to your account, priority operational support, everything in BaseTalk to us →
Add-ons for your server container
Profit trackingPer project$15 / monthSends each order’s profit to Google Ads as a purchase_profit conversion. One CSV or XML product feed per project, order-level cost rules, statistics and logs.Details →
Lead trackingFree for now$0Stores leads from your container, follows their status in your CRM and sends qualified leads to ad platforms as conversionsDocs →
Event monitoringFree$0Inspects the events flowing through your container: quality, consent, cookies and tag failuresDocs →
Free tools
GA4 MCPFor Claude, Cursor and VS Code$0Ask questions about your Google Analytics 4 data in plain language. Read-only.Get it free →
Search Console MCPFor Claude, Cursor and VS Code$0Ask questions about your Google Search Console data in plain language. Read-only.Get it free →

A typical WooCommerce store with server-side tracking: PRO at $99 a year plus one Base container at $15 a month. Add profit bidding for $15 a month more.

Refunds: a full refund within 30 days of your date of purchase, as described in our refunds policy. Migrating server-side GTM from another host? We move it for you, from $500.

Pricing questions

Are prices including VAT?

No. Prices are in USD, excluding VAT. Where VAT applies, it is calculated and added at checkout.

Is there a money-back guarantee?

Yes. Our refunds policy offers a full refund within 30 days of your date of purchase. Email us with the reason and we will process it.

What is a container, and what is a project?

A container is one server-side GTM configuration, environment and region: three Base containers are $45 a month. A profit tracking project holds one product feed and its cost rules, and needs a server-side GTM container to run in (ours or any other host).

Do I need everything?

No. Each product works on its own: the plugins with any server-side GTM host, the hosting with any data source, and profit tracking with any server-side GTM container.